Course curriculum

  • 1

    Bootcamp Introduction

    • A message from the instructor
    • How to use this site (standard tutorial from Thinkific)
    • Reading Assignment, Lesson 1 Case Study: Insperity Marketing's Agile Transformation
    • Reading Assignment, Lesson 1 Case Study: HelloWorld's Shift to AgencyAgile Operations
  • 2

    Lesson 1: Course Intro and Ground Rules

    • Lesson 1 Initial Assessment: Ground Rules, The "why" behind the "what."
    • Ground Rules Video
    • Lesson 1 Formative Assessment: Ground Rules, The "why" behind the "what."
  • 3

    Lesson 2: What Agile Taught Us: The Empowered Organization

    • Lesson 2 Initial Assessment: What Agile Taught Us: The Empowered Organization
    • Reading Assignment, Lesson 2 Article: "Will Management Succeed in Killing Agile?"
    • Reading Assignment, Lesson 2 Article: "How Marketing is Destroying Agile"
    • Lesson 2 Video
    • Lesson 2 Formative Assessment: What Agile Taught Us: The Empowered Organization
  • 4

    Lesson 3: What Makes Agencies and Marketing Organizations Different

    • Lesson 3 Initial Assessment: What Makes Agencies (and Marketing Organizations) Different?
    • Growth Kills Agencies
    • VAK Video
    • NOCO Video
    • Lesson 3 Formative Assessment: What Makes Agencies (and Marketing Organizations) Different?
  • 5

    Lesson 4: Basics of Scoping and Estimation – Part 1

    • Lesson 4 Initial Assessment: Basics of Scoping and Estimation Part 1
    • The Big Lie Inside Project Management
    • Ignorance Gap Video
    • Lesson 4: Context Video
    • Lesson 4 Formative Assessment: Basics of Scoping and Estimation Part 1
  • 6

    Lesson 5: Basics of Scoping and Estimation – Part 2

    • Lesson 5 Initial Assessment: Basics of Scoping and Estimation Part 2
    • Lesson 5 Video: Roadmapping
    • Why Managers Shouldn't Confuse Control with Authority
    • Lesson 5 Formative Assessment: Basics of Scoping and Estimation Part 2
    • Roadmapping FAQs
  • 7

    Lesson 8: Intro to Retrospective and Wrap-up

    • Lesson 8 Initial Assessment: Intro to Retrospective and Wrap-up
    • Lesson 8 Video: The Retrospective
    • Lesson 8 Formative Assessment: Intro to Retrospective and Wrap-up
    • Bootcamp Survey--Tell Us What You Think!